Privacy Policy

Introduction

This Privacy Policy describes how PriceSense ("we", "us", or "our") collects, uses, and discloses your information when you use our website and mobile application (the "Service"). It also explains your rights regarding your personal data and how we comply with European and U.S. privacy laws (including GDPR). By using the Service, you agree to the collection and use of information as outlined in this Privacy Policy.

We are committed to protecting your privacy and maintaining transparency in our data practices.

Who We Are

PriceSense is a price tracking and notification service operated by us. When you register for or use PriceSense, the Data Controller (for purposes of GDPR) is PriceSense (located in the Netherlands, operating globally). If you have any questions or concerns about this Privacy Policy or your data, you can contact us at info@pricesense.ai. (Please include "Privacy Inquiry" in the subject line for faster assistance.)

Information We Collect

We only collect the minimum information necessary to provide our service. This includes:

Account Information

When you register, we ask for your name and email address. We use these to create your account and communicate with you (e.g. send price alerts or account-related notifications).

Product Tracking Data

You may submit product URLs or identifiers for items you want to track. We store these URLs to monitor prices and notify you of price changes. (Product URLs generally do not contain personal data, but they are associated with your account so we can deliver your alerts.)

Usage Data

When you use our website or app, we collect certain information automatically via analytics services. This may include your device's IP address, browser type, operating system, device identifiers, pages or screens viewed, actions taken (like buttons clicked), and the dates/times of access. We collect this usage data to understand how our Service is used and to improve performance.

Cookies and Tracking

We use cookies and similar technologies on our website to remember your preferences and track usage statistics. For example, we use analytics cookies to collect information about traffic and user interactions (see "Google Analytics" below). You can set your browser to refuse non-essential cookies; however, some features of our Service (such as staying logged in or proper analytics) may not function correctly without cookies. Where required by law, we will obtain your consent before using certain cookies (e.g. analytics cookies).

Subscription and Purchase Data

If our app offers premium features or subscriptions, purchases are handled through third-party services (such as app store payment systems). We use RevenueCat for managing in-app subscriptions. We may send a user ID (a random identifier) to RevenueCat to validate your subscription status, but we do not share your name, email, or other contact details with them. RevenueCat does not receive information that can identify you personally from us, only technical data needed to ensure your purchase is recognized on your account.

We do not collect any sensitive personal information such as payment card details (those are handled directly by payment processors), nor do we intentionally collect any data about your race, religion, health, or other special categories of data.

How We Use Your Information

We use the collected information for the following purposes:

To Provide the Service

We use your name and email to register your account and to send you price change notifications for the products you are tracking. This is the core functionality of PriceSense — without this information, we cannot deliver the alerts you request.

Account Management

To allow you to log in, manage your watchlist of products, and receive customer support. For example, we may use your email to respond to support inquiries or to send critical account updates (such as password resets or changes to our service).

Analytics and Improvements

We analyze usage data (via third-party analytics tools) to understand user behavior and preferences. This helps us improve our website/app design, fix technical issues, and optimize our features. We ensure that analytics data is mostly aggregated or pseudonymous (for instance, we look at overall usage patterns, not at individual user behavior, except as needed to troubleshoot issues).

Subscriptions and Purchases

If you opt for a premium subscription, we use data (like your user ID or transaction IDs) to verify and manage your subscription via our partner (RevenueCat) and the app store. This allows us to unlock premium features for your account and maintain your subscription status.

Communication

To send you important communications. Primarily, these will be the price drop notifications you signed up for. We may also send service-related announcements when necessary (for example, updates to this Privacy Policy, security alerts, or changes in our services). We will not send you marketing or promotional emails unrelated to the price tracking service unless you separately opt-in to such communications.

Legal Compliance and Protection

If necessary, we may use or disclose information to comply with legal obligations, enforce our terms of service, resolve disputes, or protect our rights or the safety of our users.

We do not use your personal data for any form of automated decision-making or profiling that has legal or similarly significant effects on you.

Legal Basis for Processing (EU Users)

If you are located in the European Economic Area (EEA) or UK, we process your personal data only when we have a valid legal basis under the GDPR:

Performance of a Contract

Most of our data processing is to provide you with the service you requested. When you sign up and use PriceSense, we process your name, email, product tracking requests, and related data to fulfill our contract with you by delivering the price alert service.

Legitimate Interests

We process certain data to pursue our legitimate business interests, in a manner that does not override your privacy rights. For example, it is our legitimate interest to collect usage analytics (in a privacy-friendly way) to improve our product and ensure security. You have the right to object to processing based on legitimate interests (see Your Rights below).

Consent

In cases where we want to use cookies or tracking that are not strictly necessary, or send you optional communications, we will seek your consent. You can withdraw any consent you have given at any time, and we will stop the data processing that was based on that consent.

Legal Obligation

If we are subject to any legal obligations that require processing or retention of data (for example, retaining transaction records for tax or accounting purposes), we will process personal data as needed to comply with those laws.

Cookies and Tracking Technologies

We use cookies and similar technologies on our website for functionality and analytics. A cookie is a small text file placed on your device that helps our site or app remember your preferences and recognize you on subsequent visits.

Types of cookies we use:

Essential cookies: necessary for our website or app to function (for example, to authenticate users and prevent fraudulent use of accounts).
Analytics cookies: collect information about how visitors use our website, such as which pages are visited and any errors encountered. They do not directly identify you.
Functional cookies: remember choices like your preferred language or other settings to provide a more personalized experience.

Third-Party Service Providers

We utilize certain trusted third-party services to operate and enhance PriceSense. We do not sell your personal information to anyone, and any third-party involvement is solely to support our service delivery.

Google Analytics

We use Google Analytics to understand how users use our website. Google Analytics uses cookies to collect usage data (such as your IP address and pages visited) and compiles reports for us on aggregate website activity. We have configured Google Analytics to anonymize IP addresses where required.

RevenueCat

RevenueCat helps manage in-app subscriptions and purchases. We share a non-personal identifier (such as an internal user ID) and purchase tokens with them. We do not send your name, email, or contact info.

OpenAI API

We use OpenAI's API in our backend for product data analysis. No personal user data is ever sent to OpenAI — only non-personal data like product page content.

Data Sharing and Disclosure

We do not share or disclose your information except in the limited scenarios described here:

Service Providers: Third-party providers contractually obligated to keep your data secure and use it only for providing services to us.
Legal Requirements: If required by law or in response to valid requests by public authorities.
Protection of Rights: If we believe disclosure is necessary to protect our rights or investigate/prevent fraud.
Business Transfers: If PriceSense is involved in a merger, acquisition, or sale of assets, user data may be transferred to another entity.
With Your Consent: In any other situation, only with your explicit consent.

Crucially, we do not sell your personal information to third parties. We also do not share your personal data with third parties for their own direct marketing purposes.

International Data Transfers

We are based in the European Union (the Netherlands), but we use some third-party services located in the United States and other countries. When we transfer personal data out of the EU/EEA, we take steps to ensure appropriate safeguards are in place.

Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes outlined in this policy or as required by law:

Account Information: kept while you maintain an account with us.
Tracked Product Data: retained until you remove items or delete your account.
Communications: retained for support history.
Analytics Data: retained per our Google Analytics settings.
Subscription Records: kept for account management and financial record-keeping.

Data Security

We take security seriously and implement commercially reasonable measures: HTTPS encryption, hashed password storage, restricted access, and continuous updates to security practices. No method of transmission is 100% secure, but we follow industry standards.

Your Rights

You have certain rights regarding your personal data, which may vary depending on your location.

Rights for EU/EEA Users (GDPR)

Access: request a copy of your personal data.
Rectification: correct or update inaccurate data.
Erasure: request deletion ("right to be forgotten").
Restrict Processing: ask us to limit processing in certain circumstances.
Portability: receive your data in a machine-readable format.
Object: to certain types of processing.
Withdraw Consent: at any time.
Lodge a Complaint: with your local supervisory authority.

Rights for California Residents (CCPA/CPRA)

Right to Know what we've collected.
Right to Delete personal information.
Right to Correct inaccurate data.
Right to Opt-Out of Sale/Sharing. PriceSense does not sell personal information.
Non-Discrimination: we will not discriminate against you for exercising rights.

How to Exercise Your Rights

For any of the rights above, email us at info@pricesense.ai. Include your name, the email associated with your account, and which right you wish to exercise.

Do Not Track Signals

There is currently no widely accepted standard on how websites should respond to DNT signals. At this time, our website does not respond to Do Not Track signals in any special way.

Children's Privacy

Our Service is not directed to children under 13, and we do not knowingly collect personal information from anyone under 13.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time. When we make changes, we will update the "Last updated" date at the top of this policy. If the changes are significant, we will provide a more prominent notice — for example, by emailing you.

Contact Us

If you have any questions, concerns, or requests, contact us at info@pricesense.ai (Attn: Privacy Officer).